*** The Oi Polloi Summer Sale is here - gorge yourself on discount garb ***

Designed by Danish footwear maestro Professor Jorgen Keller, Jacoform shoes transfer the relaxing feeling of walking on a sandy beach into everyday life.

An Oi Polloi fixture since the early days, Jacoform shoes are specially designed to offer the ultimate in comfort. Made with a wider toe area and a flexible sole, not only are they comfier then putting your feet in a bag of feathers, but they’ve even been known to ease back-pains and migraines.

Like such classics as the Kånken backpack or Levi’s 505 jeans, the uncompromising Jacoform moccasin design has stayed pretty much the same since its inception in the 60’s, and like they say, if it ain't broke…