*** The new issue of our Pica~Post fanzine is here - take a look ***

Colorful Standard know what the crack is.

Rather than waste their time on the latest technical gimmicks and naff designs, this lot focus squarely on making some of the finest garment-dyed, ultra-crisp, brightly-hued, organic cotton garb we’ve seen this side of the cosmos.

It'll see out passing fads and fancy, it looks good with just about everything, and it’s scientifically guaranteed to make your life better by around 163%*.

*results may vary