It’s the late 80s, and a bold outdoorsman called Barry Barr has a problem — every time he goes out in his fishing boat, his cap flies off his head and into the deep blue yonder. Surely there must be a way to keep it firmly stuck to his bonce? Flash-forward to 1993 and Barry has the answer — taking design cues from Teva sandals, he came up with the idea of fitting a cap with some ingenious webbed technology, and thus, the hallowed KAVU Strapcap was born. These days, KAVU (which stands for Klear Above Visibility Unlimited, in case you were wondering) produces a cornucopia of hard-wearing, laid-back outdoor garb, from short-sleeved shirts to robust adventure-primed luggage.
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