No.077

AHOY THERE! That’s what this young design devotee shouts when he sights a strong concept (in his minds eye). Why the nautical-tinged inspiration celebration? His design studio is actually a seafaring boat – a beacon of creativity amongst the crashing waves. Designer Sea Dog took to this novel way of working because it sharpens his concentration. It’s hard to get a super-fast internet connection out at sea – which helps quell his nagging social media addiction. No more 16-hour ‘poke-tweet-share’ sessions – no Sir – the 12-step ‘Net Trolls Anonymous’ program solved that. He does, however, still insist on owning the best leather laptop case known to man (made in Italy, by Calabrese, of course).