Fred Perry Authentic
Local Lad Fred Perry's Stockport bad boy style did not go down too well with the snobbish tennis heirarchy. His habit of changing his clothes mid-game to stay looking fresh, leaping over the net at the end of each match and dating a string of actresses and models caused major problems for this working class playboy. They were especially displeased when he went on to win Wimbledon three times in a row. After the third victory he decided to move to America and become a pro at the Beverley Hills Tennis Club, giving lessons to Charlie Chaplin, David Niven, Errol Flynn and the Marx Brothers whilst establishing himself on the Hollywood party circuit. Tapping into that showbiz rep, he decided to launch a new range of tennis shirts. Now recognised as a classic British staple in anyone's wardrobe, we wonder if history would have been any different if they'd gone for Fred's first choice for the emblem - a pipe.
Local lad Frederick John Perry, was born in Stockport in 1909 but moved down South while he was still at school and fell in love with table tennis. He practiced his ping pong every night, eventually becoming world champion at the tender age of 18. He then promptly retired from the game and got busy with his latest obsession, lawn tennis.
When Fred Perry launched the now iconic tennis shirt at Wimbledon in 1952, the Fred Perry tennis shirt was an immediate success. While it was later better known as the polo shirt, the original purpose was Fred's beloved tennis. Not that it stopped various youth cults adopting it in far trendier circles.
It was only available in white until the late 50s when the mods picked up on it and demanded a more varied colour palette. It was the shirt of choice for diverse groups of lads throughout the 60s and 70s, ranging from the skinheads to the Northern Soul scene and Manchester's very own 'Perry Boys'.
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