The penny loafer was first produced in the mid 1930's by the G. H. Bass shoe company. The name Weejuns was intended to sound Norwegian because Norwegian farmers wore slip-on shoes around the areas where the dairy cows gathered while waiting to be milked. Popular with both the American Ivy League and the mods later on, the G.H. Bass & Co. Weejun penny loafer looks as good as it ever did. With the right outfit, it's difficult to beat.